The exhibition features Ho Chi Minh City’s typical literary and artistic works through the multisensory video art. Photo: Supplied
Launched by the Ho Chi Minh City Department of Culture and Sports in collaboration with the municipal Department of Construction, the Department of Tourism, and Creation Art Company, the project titled ‘Toa: Shining Essence – Multisensory Art Destination’ brings together cutting-edge audiovisual technology and interactive design.
The exhibition started to open to the public from Wednesday at September 23 Park, near the iconic Ben Thanh Market in District 1.
It is showcasing key artistic achievements from nine aspects, including literature, music, theater, cinema, fine art, photography, architecture, dance, and ethnic minority literature and art.
These works are interpreted through modern multimedia installations that blend sound, light, motion graphics, spatial sensors, and digital interaction.
Visitors can both enjoy music and admire literary and artistic works. Photo: T.T.D. / Tuoi Tre
Deputy director of the municipal Department of Culture and Sports Nguyen Thi Thanh Thuy described the event as a culturally significant innovation.
“For the first time, the unique artistic values are brought to life through a modern performance format,” she said.
The combination of soundscapes, lighting effects, animated visuals, spatial interaction, and technological immersion is offering viewers a vivid and intimate experience.
She expressed hope that the program would pioneer a new cultural model and stimulate tourism development, contributing to the city’s economy and quality of life while aligning with Ho Chi Minh City’s digital transformation and global integration goals.
The Toa exhibition is part of the upcoming ‘Literature Days in Ho Chi Minh City’ initiative, underscoring the vital role of the arts in shaping local identity and driving socio-economic progress.
The exhibition is open free to the public until the Lunar New Year 2026, operating daily from 6:00 am to 11:00 am.
Visitors are required to register in advance at www.tinhhoatoasang.org, with each session offering a 60-minute immersive experience.
From 12:00 pm to 9:00 pm each day, the venue transforms into a paid exhibition space.
Visitors view images on a 360-degree screen using painting mapping technology displayed on the ceiling. Photo: T.T.D. / Tuoi Tre
A visitor takes a photo of an artistic work. Photo: T.T.D. / Tuoi Tre
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