Tag: "KOL"
Vietnam to establish alliance for KOLs, KOCs on social media
Vietnam News 10:27 30/07/2025Vietnam will launch its first nationwide alliance dedicated to social media influencers like key opinion leaders (KOLs) and key opinion consumers (KOCs) next month, with a view to fostering responsible digital influence and combating online misinformation.
Ho Chi Minh City launches influencer training to tackle e-commerce violations
Ho Chi Minh City 13:10 23/05/2025Ho Chi Minh City will launch a new training program next month aimed at social media influencers who sell goods online, part of a broader crackdown on legal violations in Vietnam's fast-growing e-commerce sector.
Vietnamese consumers confused by dishonest marketing from influencers
Economy 13:24 15/05/2021Many celebrities actually do not use the products they advertise in real life
